Product Development (NEW)

The course is designed to develop students’ product mindset and deeper understanding of what it
takes to bring a product from idea, to launch, to future iteration. The students will begin by defining
the problem a product will solve as they map the customer’s journey and articulate user personas.
They will have the opportunity to learn important facets of product road-mapping decisions ad
prototyping through several product management activities, including how to partner with
designers and developer to create codeless prototypes. The focus then moves to measuring
progress against objectives and presenting product learning to stakeholder. The student will apply
these skills to build a minimal viable product version and collect user feedback before bringing the
product to market. Although the examples of developing hardware and complicated systems may
be used as illustration during class, most of the product development will focus on delivering a
digital product (software, web page, etc.), This course is developed and will be delivered under the
partnership with Mobile Service Joint Stock Company (M_Service), the owner of MoMo, one e wallet in Vietnam